About us
Background
Oxford Street has long been recognised as the nation’s high street, a globally renowned shopping area that brings together iconic British and international brands. Once the jewel in London’s retail crown, it has played a central role in the city’s cultural and economic life for generations.
However, in recent years the area has faced significant challenges. The effects of the pandemic, the rapid growth of online shopping, and other changes in consumer behaviour have contributed to a period of decline.
The future
Following a public consultation in 2025, the Oxford Street Development Corporation (OSDC) has been established to drive forward the transformation of Oxford Street. The OSDC will have the powers needed to improve the public realm, secure investment and unlock Oxford Street’s full potential for years to come.
The OSDC will lead the regeneration of Oxford Street with a clear ambition to create an Oxford Street that is a world class destination for Londoners, businesses and visitors from around the world.
Our vision for Oxford Street
The Mayor of London has set out bold plans to create a new world class destination in the heart of London. Bringing together world leading public realm with cutting edge retail experience, Oxford Street will be transformed.
Oxford Street will be restored as one of the leading destinations to visit in London. The transformation will celebrate the street’s rich retail history whilst embracing an exciting, modern future.
Londoners, workers, visitors and businesses will be able to enjoy a lively, diverse Oxford Street which will have something for everyone. From flagship high street stores to the potential for on street events in a beautifully designed public realm, Oxford Street will once again be a place where people want to visit again and again.
The transformation will attract new investment to London, supporting economic growth, new jobs and reaffirming Oxford Street as the nation’s favourite high street.
Delivering a world-class public realm
Creating an environment that is green, safe and accessible. A place where people want to spend their time
Retail and Business
Creating a new retail and leisure experience: supporting a high-quality offering on the street with a mix of retail, food and beverage and culture that will drive footfall and economic growth
Transport
Reducing traffic congestion on the street and creating pedestrianised space that is enjoyable to navigate.
Safety
Ensuring that Oxford Street feels like a safe place to be. Working to ensure the space is inclusive and welcoming for residents, Londoners, visitors and workers.
Culture
Celebrating the heritage of the street and supporting creative events that help to bring the street to life.
Investment
Attracting investment, new businesses and stimulating economic growth across the wider West End.
Placemaking
Reestablishing Oxford Street as a destination that people want to spend time, not just to shop but to discover and connect. An Oxford Street for everyone.
Meet the Senior Leadership Team
Nabeel Khan
Chief Executive Officer (CEO)
Nabeel Khan is the Chief Executive of the Oxford Street Development Corporation (OSDC). He has extensive experience in urban planning, economic development and regeneration across London. Prior to joining OSDC, Nabeel led the Growth & Environment department at the London Borough of Lambeth, overseeing major programmes including the Lambeth Growth Plan, the Waterloo Station Masterplan and an award-winning Kerbside Strategy.
Katie Morrison
Deputy CEO
Katie Morrison is the Deputy Chief Executive Officer of Oxford Street Development Corporation (OSDC). With more than 20 year’s experience leading communications, external affairs and partnerships teams in the public and not-for-profit sectors, Katie brings strategic leadership and delivery expertise to support the Mayor’s ambitious plans to regenerate Oxford Street.